Example deliverable #1
A monthly portfolio Reel + matching SEO case-study article
Marketing for painters + decorators
Your last ten jobs on the website by Monday. Quote requests routed to the right inbox.
Built for owner-operators of painters + decorators who want a marketing engine that runs alongside the day-to-day, without burning hours on social posts you don't enjoy making.
You land on: Customers who fit your business.
What's broken right now
- Portfolio updates take a back seat to actual jobs
- Quote requests come in via WhatsApp, get lost
- Customers want commercial; you do residential (or vice versa)
What you get instead
- A monthly portfolio drop, each project written up as a short case study
- Every quote request landing in one inbox, acknowledged automatically
- Commercial and residential each on their own page — you stop explaining which you do
The channels that work for painters + decorators
Not every channel pulls weight in every niche. For painters + decorators we lead with the ones below, and add the secondary set when the tier supports it.
Primary channels
Social mediaSEO contentEmail marketing
These get the bulk of the deliverable budget every month.
Secondary (added at Apex+)
Paid ads
Layered in when the deliverable count + budget at the higher tier makes them pay back.
What month one looks like
Two concrete deliverables from your first 30 days, so you know exactly what shows up Monday morning.
Example deliverable #2
A unified quote-request inbox routed by job type
The angle we'd take
Portfolio-as-content cadence + quote-routing discipline.
This is the brief Sage (our content strategist in the Brilliant AI workspace) would generate for painters + decorators. The human team picks it up + ships it; nobody starts from scratch.
We recommend starting at Bloom
£1,000/month. Bloom (two coordinated channels) is the sweet spot, social showcases the work, SEO catches the searchers, both feed the same quote funnel.
Channels
2 channels
Deliverables / month
8
Strategy cadence
Monthly 30-min strategy call
AI workspace
Starter tier, free for the engagement
Brilliant AI runs alongside
Every engagement includes a free Brilliant AI workspace at the matched tier. The AI side handles the strategy + insight layer for painters + decorators (Sora's monthly SEO audit, Echo's review-pain-point mining, Sage's content briefs), the human team you hire here picks up those briefs and executes against them.
Frequently asked, for painters + decorators
The questions painters + decorators ask before signing. If yours isn't here, ask us on the contact form, we'll add it.
Do I need to take all the project photos myself?
We'll brief you on what to shoot (angles, lighting, before/during/after sequence) so on-site capture takes 5 minutes per project. We edit + caption + ship. If you're at Apex+, the owner team can do a quarterly site visit for a higher-quality drone + reel shoot.
What does the engagement actually cost for painters + decorators?
We recommend starting at Bloom (£1,000/month) for painters + decorators, bloom (two coordinated channels) is the sweet spot, social showcases the work, SEO catches the searchers, both feed the same quote funnel.. Upgrade or downgrade any month; no annual contracts.
Can I cancel if it's not working?
Yes, 30 days notice, cancel anytime. The Brilliant AI workspace at the matched tier (Starter) stays live for 30 days post-cancellation, then drops to Free. No clawback, no exit fee.
Why not just hire a freelancer for social media?
For one channel at low volume, a freelancer is fine. We come in when you want multiple channels coordinated, a freelancer doesn't talk to your other freelancers, and you end up project-managing all of them. We coordinate so you get one report, not five.
Will I see results in month one for painters + decorators?
Depends on the channel. Paid ads show signal in week 2. SEO content compounds over 8-12 weeks (Google has to index + rank). Social cadence shows engagement signal in month 1 but conversion takes longer. We tell you what to expect per channel; we don't promise a number we can't back up.
Do you actually do the creative or just brief it?
We actually do it. Our owner-led craft team art-directs every creative deliverable in-house, working in Photoshop, Canva, After Effects, Premier Pro, and Blender. Freelancers handle ad-set management + outreach + ops; craft stays in-house.
Ready to talk?
30 minutes on a call. We say yes, no, or "here's a specialist who's a better fit than us". Owner-led, no sales drip.